A startup marketing agency is a digital marketing agency with a specialized focus on startups. They understand startup culture, have startup work experience, and have worked mainly with startups and small- and medium-sized businesses.
Considering that 90% of startups fail due to wrong marketing strategies, among other reasons, we believe it is essential to work with a marketing agency that understands the startup terrain.
Startups face unique challenges. From the lack of traction of its brand to inadequate funds to stiff competition from more established brands. So, we curated a list of 40 reputable marketing agencies that can help you deliver growth.
What is startup marketing?
Startup marketing refers to customer acquisition strategies built specifically for new businesses with limited resources, short runways, and ambitious goals. It includes tactics like performance marketing, social media ads, SEO, influencer outreach, and viral growth loops. All customized for scale, learning, and iteration.
What is a startup marketing agency?
A startup marketing agency is a marketing partner that helps early-stage companies build brand awareness, generate leads, and accelerate growth using digital strategies like paid ads, SEO, and content marketing.
These agencies are often called “startup agencies” or “growth partners” because they tailor strategies to fast-moving business needs.
Kaya, Sociallyin, SeeResponse, NoGood, Inbound Labs, Kexino, and Keplar Agency are notable startup marketing agencies to consider, depending on your needs and location. Keep reading to learn more.
Top startup marketing agencies in Americas
1. Kaya
Kaya offers paid ads services like Google, Meta and LinkedIn Ads. The team includes skilled marketers working with advanced AI and analytics tools. Kaya's leadership comes with startup experience from Revolut, Uber, MoneyLion and Goldman Sachs. Launched in 2022 and backed by Y Combinator, Kaya has so far;
- Managed over $8M in ad spend
- Saved teams over 5 hours per week
- Served high-growth startups in the US and UK
- Delivered 10x growth for startups
Its Competitor's Ad Intelligence Tool also automates competitor ads research and delivers insights to drive strategy. Kaya's clientele list includes fast-growing startups like Rippling, Encord, and FlowClub.

Kaya - the startup marketing agency
2. Sociallyin
Sociallyin is a social media marketing agency focused on creative strategy, content production, and community engagement. Founded in 2011, it works with startups and mid-sized companies across various industries to scale their social presence.
Key expertise
- Social media strategy
- Content creation (photo & video)
- Community management
- Paid social advertising
Pricing model
Custom pricing
3. GrowthGirls
They are female-led and mostly work with brands run by women. They position themselves as a data-driven agency with a motto that matches that— “The truth is in the numbers.” They offer services like social selling, outreach strategy, online advertising, and inbound marketing. Although primarily a US company, GrowthGirls serves clients in Africa, Europe, the UK, and Singapore. Their client list includes Realiste, Mindvalley, Telus, and Volta.
Key expertise
- Social selling
- Online advertising
- Outreach strategy
- Inbound marketing
Pricing model
Custom pricing
4. LaunchSquad
LaunchSquad is one of Inc.’s 5,000 fastest-growing companies, and it has projects for companies like Carbob180, Coursera, and iHeart Radio. Based in California, LaunchSquad is a team of creative storytellers helping startups tell their brand stories.
Key expertise
- Public relations
- Content marketing
- Video production
- Branding strategy
Pricing model
Custom pricing
5. Tuff Growth
Tuff Growth offers paid media and video marketing services. They are a growth marketing agency that works with all kinds of businesses, small and large. Their client list includes high-growth start-ups such as Soona and THNKS.
Key expertise
- Paid media campaigns
- Video marketing
- SEO optimization
- Performance analytics
Pricing model
Custom pricing

Tuff Growth
6. SeeResponse
Since it started operations in 2018, SeeResponse has served startups and established companies in IT, SaaS, healthcare, SaaS, and education. They offer services like video production, demand generation, marketing automation, and Software development.
Key expertise
- Video production
- Demand generation
- Marketing automation
- Software development
Pricing model
Pricing varies based on services and project complexity.
7. Odysseus Arms
Odysseus Arms has worked with notable organizations like Kodak, Microsoft, Facebook, Barefoot Wine & Bubbly. They also managed the OUYA Kickstarter campaign, raising around $8.5 million. Their team is digitally driven and aims to create strong partnerships.
Key expertise
- Branding
- Video production
- Digital strategy
- Content marketing
Pricing model
Customized pricing
8. Abz Creative Partners
Abz Creative Partners is another women-owned and women-run marketing agency. They are based in North Carolina, US. They help businesses with marketing strategy, communications, branding, and digital marketing.
Key expertise
- Marketing strategy
- Communications
- Branding
- Digital marketing
Pricing model
Custom pricing
9. InterTeam
InterTeam marketing is a full-service PPC agency for companies in the SaaS and professional services sector. They also offer lead magnet management, landing page design, and CRM platform integrations. Based in Canada, this startup marketing agency has worked with companies like InTouchLink, Neon Rain, and FrontLobby.
Key expertise
- PPC advertising
- Lead magnet management
- Landing page design
- CRM integrations
Pricing model
Custom pricing
10. Single Grain
Single Grain helps brands grow their online presence. They offer PPC, SEO, and content marketing services. They also offer consulting services for startups and have a podcast where they share marketing insights. Notable clients include Intuit QuickBooks, Winedeals, and Bittrex.
Key expertise
- Pay-per-click advertising
- Search engine optimization
- Content marketing
- Marketing consulting
Pricing model
Custom pricing

Single Grain
11. Wallaroo Media
Wallaroo Media is an ads specialists marketing agency based in Utah, US. They collaborate with clients to deliver marketing services for high growth, such as SEO, design, and content writing. They have delivered projects for Acorns and Called to Turf.
Key expertise
- SEO services
- Graphic design
- Content writing
- Advertising strategy
Pricing model
Custom pricing
12. Brolik
The Philadelphia-based agency has worked with companies like Ringstar, Houwzer, World Travel, and Summit Steel. Brolik specializes in branding and video production. They have a small team of 11 that work to deliver full-service marketing for startups.
Key expertise
- Branding
- Video production
- Web development
- Digital strategy
Pricing model
Custom pricing
13. Shift Paradigm
With projects for notable clients like Avnet, Sunnova, Zoetis, and Atlassian, Shift Paradigm is one of the fastest-growing marketing agencies for startups in the US. The Texas-based agency has 200 consultants. They offer growth marketing, inbound marketing, marketing automation, and design services.
Key expertise
- Growth marketing
- Inbound marketing
- Marketing automation
- Design services
Pricing model
Custom pricing
Top startup marketing agencies in Europe
14. Kexino
Kexino is a specialized marketing agency based in France. The team consists of marketing and business development specialists helping startups and small businesses. They offer digital services like design, lead generation, branding, etc.
Key expertise
- Branding
- Web design
- Marketing strategy
- Content creation
Pricing model
Custom pricing
15. Growth Division
Growth Division is a growth marketing agency for startups. They outsource marketing tasks to vetted freelancers, and they are transparent about it. They are focused on scaling seed-stage startups and have worked with a few like Breezy, Oddbox, Addland, and Weavr.
Key expertise
- Growth strategy
- Channel-specific marketing
- Performance marketing
- Freelancer network management
Pricing model
Custom pricing
16. GrowthRocks
GrowthRocks is headquartered in London but has a presence in Finland, the US, Greece, and India. They work with early-stage startups and some large enterprises. They specialize in growth hacking, along with other services like AI consulting, SEO strategy, link building, and inbound marketing.
Key expertise
- Growth hacking
- SEO strategy
- AI consulting
- Inbound marketing
Pricing model
Custom pricing
17. CB Web Designs
CB Web is not just a web design agency, as its name may suggest. They offer marketing, including PPC and branding. They also offer free SEO insights on their website. Their projects include those of notable companies like Doddle, Kobas, and Surrey Estates.
Key expertise
- Web design
- PPC advertising
- Branding
- SEO insights
Pricing model
Custom pricing
18. Inbound Labs GmbH
Inbound Labs are brand specialists that have partnered with incubators, startups, and nonprofits. This startup marketing agency offers website integrations, PPC, and SEO services. Founded in Germany, the team of about 50 consists of creatives, engineers, and marketing strategists.
Key expertise
- Website integrations
- PPC advertising
- SEO services
- Brand strategy
Pricing model
Custom pricing
19. Kraftblick
Kraftblick was founded in 2014 and is based in Belarus. With a team of around 50 specialists, they offer content marketing, search engine consulting, and paid advertising services.
Key expertise
- Content marketing
- SEO consulting
- PPC advertising
- Lead generation
Pricing model
Custom pricing
20. SOHO Creative Group
Based in Germany, SOHO Creative Group is a reputable digital marketing agency with a presence in Switzerland, the UK, and the US. They work on branding, UX/UI, and web design projects. Their client list includes Agnitio Capital, Factory Berlin, MGI, and the EIT community.
Key expertise
- Branding
- UX/UI design
- Web development
- SEO
Pricing model
Custom pricing
21. Markestic
Markestic is a results and cost-focused marketing agency that claims at least a 30% reduction in advertising costs on average. They are a team of online marketing professionals who focus on the e-commerce niche. They have worked with European startups like Nordics, Trekhunt, and Patika24.
Key expertise
- E-commerce marketing
- Paid advertising
- Social media marketing
- Cost optimization
Pricing model
Custom pricing
22. Tribe Digital
Based in Exeter, the UK, Tribe Digital is a reputable marketing agency that works with startups and established firms. They combine media, data, and technology to help DTC businesses generate more revenue and scale their returns. They have delivered projects for Skio, Hotjar, Klaviyo, and ReCharge.
Key expertise
- DTC marketing
- Data-driven strategy
- Media planning
- Technology integration
Pricing model
Custom pricing
23. Keplar Agency
Based in the Netherlands, Keplar is an award-winning design, strategy, and marketing company. They combine technology and content to create sustained digital success for startups and small businesses. They have served clients in retail, finance, sports, and education with high-impact projects for Betcity, Femmefab, AQTIS, and Bimas.
Key expertise
- Design strategy
- Content marketing
- Technology integration
- Digital transformation
Pricing model
Custom pricing
Top startup marketing agencies in Asia
24. Etymon (Singapore)
Launched in 2018 and based in Singapore, Etymon is an SEO and copywriting agency focused on the financial, tech, and B2B industries. They offer website copywriting and technical writing services and have served prominent clients like Huawei, Standard Chartered, DELL, and Panasonic.
Key expertise
- SEO copywriting
- Technical writing
- Website content development
- B2B content strategy
Pricing model
Custom pricing
25. Winter Egency (Thailand)
Winter Egency (W/E) is a Thailand-based digital marketing agency offering marketing services, including PR, AR/VR/360 content, media buying, and social media management. With over 100 staff, they are more suited to larger projects and have worked for Honda, YSL, and FamilyMart. Hakuhodo, Japan’s advertising giant, recently acquired the company in 2019.
Key expertise
- Data-driven digital marketing
- AR/VR content creation
- Media buying
- Social media management
Pricing model
Custom pricing
26. Creatip
Creatip is a full-service digital agency for startups in South Korea. They have worked with large companies like Budweiser, YouTube, and Banana Republic. They are more suited to bigger projects but can also take on startup marketing projects. Creatip also delivers specialized solutions for organizations in the blockchain industry.
Key expertise
- SEO and SEM
- Social media marketing
- Influencer marketing
- Blockchain marketing solutions
Pricing model
Projects typically start from $10,000
27. DigiSalad
DigiSalad specializes in UX/UI interface design and digital strategy. They also deliver other services, such as mobile app development, SEO, and digital location marketing. They are a full-service digital marketing agency founded in Hong Kong with a focus on the local market.
Key expertise
- UX/UI design
- Digital transformation
- Mobile app development
- SEO services
Pricing model
Custom pricing
28. IMS
IMS is a team of growth marketers, CRM architects, and data strategists spread across Hong Kong, Shanghai, Singapore, and China. Founded in 2016 with a team of over 500, they are technology-focused and helping to grow startups.
Key expertise
- CRM architecture
- Data-driven marketing strategies
- Omnichannel marketing
- Digital transformation
Pricing model
Custom pricing
29. Heydaysss
This startup digital marketing agency focuses on the China and Hong Kong markets. Heydaysss helps businesses with social media strategy and management. They also offer digital advertising, UI/UX design, and video content creation.
Key expertise
• Social media strategy
• Digital advertising
• UI/UX design
• Video content creation
Pricing model
Custom pricing
30. BDSA
The Business Development Strategic Advisory (BDSA) is a Singaporean creative agency that offers a wide range of digital marketing services. Built mainly for Singapore businesses, they offer brand consultancy, social media marketing, and search engine marketing.
Key expertise
- Brand consultancy
- Social media marketing
- Search engine marketing
- Corporate design
Pricing model
Custom pricing
31. Salween Group
They are mainly a B2B content marketing agency helping brands to tell their unique stories. Salween Group offers full services with a focus on the Southeast Asian market. They have worked with notable clients like Kenwood, Lippo, Geotab, Grab, and SG Innovate.
Key expertise
- B2B content marketing
- Omnichannel demand generation
- Video production
- CRM consulting
Pricing model
Hourly rates range between $150–$199
32. Digital Nomads
Digital Nomads is a full-stack startup marketing agency in Hong Kong. They promise a 28% increase in revenue for businesses that use their service. They offer end-to-end online leads generation, online reputation management, PPC, and SEO services.
Key expertise
- Lead generation
- Online reputation management
- PPC advertising
- SEO services
Pricing model
Custom pricing
33. Brew Interactive
Brew Interactive has been featured on HubSpot, and its client list includes ActiveSG, SingHealth, Teva, and Toto. Founded in 2009, this Singapore-based digital marketing agency works with fast-growing startups. They specialize in end-to-end lead generation, content marketing, Martech solutions, and conversion optimization.
Key expertise
- Lead generation
- Content marketing
- Marketing technology solutions
- Conversion optimization
Pricing model
Custom pricing
34. Big Field Digital
Big Field Digital is an award-winning digital agency offering several media buying and digital marketing consulting services in Nigeria. They also offer web design and application development services for startups and small businesses.
Key expertise
- Social media marketing
- Web and mobile app development
- SEO and content strategy
- Brand identity and UI/UX design
Pricing model
Custom pricing
35. Digitlab South Africa
Digitlab is a South African startup marketing agency that specializes in e-commerce, email marketing, and media planning services. Their clients include Mondi, TEDx, and RIBCCS.
Key expertise
- Lead generation and inbound marketing
- HubSpot CRM implementation
- SEO and online advertising
- Social media and WordPress development
Pricing model
Custom pricing
36. Zedi Africa
Zedi Africa is a top growth company for small and medium businesses and startups in Nigeria. They offer PPC management, content marketing, email marketing, SEO, public relations, and product design. Located in Lagos, they pride themselves on being a "disrupter" that turns startups into growth machines. Notable clients include Fairmall, flance, Spark, and Trakka.
Key expertise
- Growth marketing and strategy
- PPC and SEO optimization
- Content creation and branding
- Recruitment and talent solutions
Pricing model
Custom pricing
37. Geeklab South Africa
Geeklab is another South Africa-based marketing agency on this list. The agency was founded in 2012 in Cape Town. They are digital growth partners helping businesses to build and establish a strong presence online. They offer SEO and SEM, social media marketing, web development, and graphic design services.
Key expertise
- Web & app development
- SEO and SEM strategies
- Social media management
- Brand identity and graphic design
Pricing model
Offers tiered pricing plans starting at $330/month for startups
38. Anakle
Anakle is a data-driven, agile, strategic and innovative agency delivering digital marketing services in Nigeria. Although more suited to larger enterprises, Anakle also works with startups. They offer social media management, online reputation management, and manage media campaign management. Their client list includes the British Council, MTN Nigeria, Spotify, and DIAGEO.
Key expertise
- Cross-platform app development
- Digital strategy and marketing
- Public service and political communication
- UX/UI design and product development
Pricing model
Custom pricing
39. Indigo Media
Based in Egypt and with offices in the Middle East, Indigo Media is a digital marketing and creative agency for startups. They offer social media management, creative content, and community management and have worked with companies like Range Rover, Asfour Crystal, and Nesquik.
Key expertise
- Social media management
- Creative content production
- Community management
- Web design and branding
Pricing model
Custom hourly rate
40. 1stContent Digital
1stContent Digital is a full-stack digital marketing studio founded in South Africa. They focus on entrepreneurs and startups in South Africa and Sub-Saharan Africa. The agency offers weekly blog writing services, quarterly campaigns, and 24/7 social media management. They rely on automation, targeting, and analytics to deliver successful content marketing, paid media, and SEO marketing services.
Key expertise
- Content marketing and blogging
- SEO and PPC campaigns
- Social media management
- Website design and development
Pricing model
Custom pricing
Types of startup marketing services
- Paid advertising: Launch ROI-focused ad campaigns on platforms like Google, Meta, and LinkedIn to increase visibility, generate high-intent leads, and accelerate customer acquisition.
- Search engine optimization (SEO): Improve your website’s visibility on Google by targeting the right keywords, optimizing on-page elements, and building authority through backlinks.
- Content marketing: Publish high-quality blogs, landing pages, and long-form guides that attract, educate, and convert your target audience over time.
- Email marketing: Nurture leads and drive repeat business through personalized, automated email sequences that align with each stage of the buyer journey.
- Brand strategy: Craft a distinct positioning, tone of voice, and visual identity that resonate with your ideal customer and differentiate your startup from competitors.
Why you need a startup marketing agency
Here are key reasons to consider marketing agencies that prioritize startups.
- Fast turnaround times: Startup marketing agencies prioritize speed. So you get faster results. For instance, you can start seeing positive results within 2 weeks of working with Kaya.
- Agility and flexibility: Most startup marketing agencies have smaller and more flexible structures. They prioritize collaboration and continuous improvement.
- Competitive pricing: Due to their understanding of the startup terrain, they tend to offer more competitive prices.
- Tailored solutions: They understand the essence of delivering personalized solutions.
- Collaborative and partnership-based relationships: Apart from obvious marketing expertise, they show a better commitment to your growth through collaborative work and partnership.
Choosing between traditional or startup marketing agencies
Most founders are caught between choosing marketing agencies that serve startups or traditional marketing agencies.
Traditional agencies are large and usually work with large enterprises. They have the skills and expertise but may not be a good fit for many reasons. For instance, they tend to offer more expensive solutions and prefer long-term commitments. They are not as flexible as startup marketing agencies.
Traditional marketing agencies vs. Startup marketing agencies
Below is our review of the major differences between traditional marketing agencies and marketing agencies for startups.
Aspect | Traditional marketing agencies | Startup marketing agencies |
---|---|---|
Experience | They have established experience and a strong reputation | They are usually newer, with less historical experience |
Clientele | Mostly large and established brands | Startups, small and medium businesses and fast-growing brands |
Flexibility | Often have more rigid processes and structures | They are flexible and easily adapt to change |
Pricing | Generally higher due to established reputation and broader services | Often more competitive and lower pricing |
Services Offered | Comprehensive and wide range of services | Specialized or based on niche |
Speed | May have slower turnaround times due to their organizational structure | Typically faster due to having smaller, more efficient teams |
Customization | Standardized solutions that may be less personalized | Highly customized and tailored solutions |
Technology Adoption | Slower to adopt new technologies | Early adopters of the latest marketing technologies |
Communication Style | Formal and structured | More informal and direct, with a more personal touch |
Risk Appetite | Risk-averse, prefer proven strategies | Higher risk tolerance, willing to experiment with new tools and methods |
Creativity | Traditional creative approaches | Emphasizes creativity and out-of-the-box thinking |
Team Structure | Larger teams with specialized roles | Smaller, cross-functional teams |
Client Relationship | Formal, long-term relationships | Collaborative, partnership-based relationships |
How to work with a startup marketing agency
Working with an agency can be a bit of a challenge, especially if you’re new to the game. Some of the ways to enjoy a seamless experience are:
1. Clarify your marketing goals: Do you want to improve ad performance, generate leads or increase sales? Communicate these goals to your partner agency to enable them to develop a winning strategy for you.
2. Communicate your budget: Finance may be a sticking point for most startups. Hence, let the agency know what figures you are working with to enable them to plan or quote accordingly.
3. Establish communication channels: Define what channels to communicate, the contact persons, and the timelines for updates and feedback.
4. Provide feedback: When your partner agency delivers work or sends over an update, ensure you respond and provide timely feedback.
Case studies: Why you should choose Kaya
Bristle
Bristle struggled with its paid ads channels for a long time before turning to Kaya for a solution.
The Kaya team delivered by managing their paid ads channels and helping them save time. That way, they avoided time-consuming report pulling.
I’ve been so impressed with the founding team and their velocity in shipping new features and reporting. Getting set-up was a breeze as well. Would highly recommend checking it out!
Fella
Fella sought Kaya's help for better insight into its social ad performance through dashboard presentations. As usual, Kaya delivered far beyond expectations, creating a strong partnership with Fella and delivering fully automated reports and dashboards that covered their entire business.
No matter how challenging the request, the Kaya team always finds a solution.
FAQ
When should a startup hire a marketing agency?
How do I find a startup marketing agency for my business?
How do I hire a startup marketer?
What is a B2B marketing agency?
Final thoughts
Running a startup is challenging on its own, and marketing requires expertise that may be too costly or time-consuming for you to handle. A startup marketing agency offers the right solutions. They are faster, more cost-effective and more flexible than traditional marketing agencies.
Working with a specialized startup marketing agency allows you to outsource difficult marketing tasks. That way, you can focus on other critical business operations. As you think of your next steps, consider your business goals, budget, and time to deliver.